Who We Are

Our Mission

Affordable Quality Homes

We aim to provide quality homes for more people at an affordable price. 

A graphic of three pillars forming a triangle, symbolizing foundational elements.

Our Values

Our Vision

National Home Builder

We aspire to be “the nation’s home company” by shaping the future of housing and development.

Industry Problems
The American Dream

Home ownership is out of reach for more and more Americans

Causes & Barriers
  • Low housing supply 
  • Higher interest rates 
  • Persistent inflation
  • Housing costs outpacing income growth
Economic Impact
  • More people can afford less, pushing more people out of the market than ever before (shrinking consumer base)

Infrastructure Access

Many suburban and rural areas lack access to water infrastructure

Causes & Barriers
  • Municipalities are challenged to fund capital projects
  • Other municipal services must be considered, creating trade-offs
Economic Impact
  • Access to new housing supply is limited to urban and near-in suburban locations, putting more constraints on affordability

Supply & Demand

New home supply cannot keep pace with existing consumer demand

Causes & Barriers
  • Labor shortages, unsafe working conditions
  • High material costs and supply chain constraints
  • Excessive time to plan, design & build communities and homes
Economic Impact
  • Housing supply and demand are severely out of balance

Our Team

Meet Our Team

Our team is composed of skilled professionals with a shared commitment to building sustainable communities. With decades of experience in the home-building industry, each team member brings a vast array of work and life experience to our mission. Collectively, that experience spans multiple industries and disciplines – oil & gas, water resources and infrastructure, real estate development, technology, manufacturing, traditional home building, manufactured housing, urban planning, marketing and finance.

Headshot of Joel Farkas, Founder of the Fruition Communities.

Joel Farkas

Founder

Headshot of Jerry Plumlee, COO of the Fruition Communities team.

Jerry Plumlee

COO

Headshot of Justin Hay, Chief Planner of the Fruition Communities team.

Justin Hay

Chief Planner

Headshot of Charlie Rasmussen, CTO of the Fruition Communities team.

Charlie Rasmussen

CTO

Your Trusted Partner

Embark on a transformative journey with Fruition Communities. Explore partnership opportunities and investment possibilities that redefine the future of housing. Your solution to workforce housing path to impactful collaboration starts here.

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